How To Build Your Bookstagram

So you’ve decided to stop lurking and officially join the Bookstagram community. Welcome, we’re so excited to have you! It can be so hard to come up with content ideas, so I’ve compiled a few post suggestions to get you started!

1. Meet The Bookstagrammer

It’s always a good idea to start out by introducing yourself and your page, no matter your IG niche. I waited a little while to post a “Meet The Bookstagrammer” post, but I would suggest posting it somewhat early on so that new followers get to learn a little bit about you. I also always love to see my friends’ smiling faces! I also like to post updates every few months for any new followers.

2. Book Reviews

This one goes without saying, since they’re basically Booksta’s bread and butter. I try to alternate my reviews with stacks, flatlays, and other non-review posts to keep it interesting.

3. Bookmail/Book Hauls

We love to see what you’ve received lately! The trend is to post bookmail on Mondays, especially if you have publishers to thank for sending complimentary copies. It’s also a great way to let people know about online sales they might be interested in!

4. Stack Challenges

Bookstagrammers are endlessly creative with their stack challenge ideas. Browse the hashtag #stackchallenge for ideas, because there’s always something fun going on!

5. Stacks For A Cause

Similar to stack challenges, “stacks for a cause” are a way for Bookstagrammers to raise awareness and money for causes important to them. Browse the #stackforacause hashtag to find some you might be interested in participating in!

6. Monthly Wrap-Ups

At the end of the month, Bookstagrammers will post a stack (and a list for ebooks/audiobooks) of everything they read that month, usually with quick star ratings or calling out their favorites. There’s a huge debate as to whether monthly wrap-ups should be posted on the last day of the month or on the first day of the previous month. I play it by ear–sometimes I’m trying to squeeze in one more book on the 31st, and sometimes I know I’m not going to finish anything else before the month is up.

7. Monthly Hopefuls

Right on the tail of the monthly wrap-up comes the monthly TBR. I don’t usually have my act together enough to post a monthly TBR, but sometimes I’ll do a stack of hopefuls. I haven’t in a while, though.

8. Publication Day Features

Tuesdays are always huge on Bookstagram, when members post stacks and flatlays of new releases they are excited about. I love the opportunity to add new books to my never-ending TBR!

9. #LastNowNext and #SixBooksSoon

These are both fun ways to give followers a quick update on what you’ve been reading or what you’re hoping to get to, when you don’t have time for a full review. I use these often! Especially when I’m behind on ARCs and want to let authors know that I haven’t forgotten about their book.

10. Mini-Review Roundups

I listen to an absurd amount of audiobooks, way faster than I could ever possibly write full-length reviews for them all. When a bunch of them pile up, I love this idea of a roundup of quick audiobook mini-reviews just as a quick yay or nay as to whether I recommend them.

11. Giveaways

Who doesn’t love a giveaway? It’s a fun way to spread some bookish love (and usually will gain you a handful of new followers). You can post giveaways to Amazon or a specific independent bookstore, or give away duplicates that you may own. Publishers will also sometimes sponsor giveaways of books they’re looking to promote.

There are so many other post ideas, but these are the ones I find myself featuring most often. What about you? Do you have any favorites I’ve forgotten?

We're trying to grow our mailing list. If you join us and stick around, you will automatically be entered into two giveaways as a token of our thanks. And that's just the start!

Leave a Reply

Your email address will not be published. Required fields are marked *